About Trade Shows

In general, there are three different types of Trade Shows, which are:

Consumer Trade Shows
Consumer Trade Shows like the Auto Show, Boat Show and Home & Garden Show that travel around the country that anyone can pay the admission to attend. These shows are for local distributors and retailers to promote sales to consumers.

Invention Trade Shows
Invention Trade Shows are where inventors can exhibit their inventions in hopes of attracting a manufacturer. Booth space is somewhat expensive. Clients who have attended invention-only trade shows have reported some level of dissatisfaction. Attendance is open to the public.

Industrial Trade Shows
Industrial Trade Shows represent specific industries—most of them having at least one national trade show held in a major city each year with smaller regional trade shows held throughout the country. Industry trade shows are usually sponsored by a trade association. Attendance is restricted to trade professionals and booths are sold to companies with products to sell to distributors and retailers.

Ad-Gen represents clients at Industrial Trade Shows but not at Consumer or at Invention Trade Shows. Ad-Gen's goals at the Industrial Trade Shows are to:

  1. renew industry contacts;
  2. develop new contacts;
  3. learn about current trends; and,
  4. when possible, discuss client patent pending products.

A list of scheduled Industrial Trade Shows is available. (click here)